The Easiest Way is Often the Toughest Way to a Happy Ending

OK, the company you work for offers to match up to four percent of every penny you put into your voluntary retirement plan.  You’re leaving money on the floor to be kicked away if you don’t take advantage of their offer.  It’s free money.  I know there are a million reasons why you can’t do it.  There aren’t many ways to double your money, so think it over again.

We sign up to do things.  Our calendar stays pretty full, even if Wednesday just says, ‘go to the dentist.’  Ok, I hate that one, but find a ball game in your area, go to a play, or a concert.  Find a reason to buy a ticket.  Tickets commit you to getting out of the house and going somewhere.

We just saw Seinfeld with our son and daughter-in-law this week.  It was a great time.  They even bought the tickets.  How can you beat that?

Manrule #2:  Everybody exaggerates.  Just ask the guy or gal who gave 110%.  Measure that 300 yard drive next time.

A company found themselves in a business where the way to be awarded jobs relied on a bidding system.  Soon, thousands of jobs were put out to bid on the board and they flew off the list quicker than, well you know what.  The owner noticed that some of the jobs stayed out there, and doing some research found them to be the toughest of the lot.  While everybody else was lowering their prices to the point of not making money trying to get all those jobs that easily fit into their category, he found that he could bid high on those outstanding jobs and win them.  Sure, they required more work and higher degrees of precision, but they paid well.  Those jobs formed the basis of his company and today he produces precision products that others can’t match.  He no longer has to use that bidding system.  Customers come to him, and stay.

Happy Endings

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